Shalom ve Baruch Haba! Welcome to our Private Jewish Tour in São Paulo, led by an expert guide who will take you on a fascinating journey through the history, culture, and traditions of the Jewish community in Brazil's largest city.
On this 5-hour tour, you'll discover significant sites such as São Paulo's first synagogue, founded in 1912 in the Bom Retiro neighborhood, the traditional and Jewish neighborhood of Higienópolis, and the Jewish Museum of São Paulo, which was recently restored and reopened to the public with modern and moving exhibitions.
We'll also visit a Beit Chabad synagogue, and to complete the experience, you can enjoy a meal at a kosher restaurant (optional). Along the way, your guide will also present other city landmarks and interesting facts.
Important tip: Museum admissions and meals are not included in the tour price.
Duration: 6 hours: Duration of 6 hours since the arrival from the airport is the farthest from the city of São Paulo.
Pickup included
Higienópolis: A Vibrant Jewish Hub in São Paulo Higienópolis is one of São Paulo's most iconic neighborhoods, known for its strong ties to the Jewish community. Since the mid-20th century, it has become one of the main centers of Jewish life in the city, housing a rich variety of synagogues, cultural institutions, and kosher establishments. The neighborhood stands out for its elegant architecture, tree-lined streets, and welcoming atmosphere. With a diverse population, Higienópolis is home to many Jewish families who have contributed significantly to the region's cultural and social development. Beyond the synagogues, the neighborhood features Hebrew schools, bakeries, and restaurants that follow Jewish culinary traditions, providing an authentic experience for residents and visitors alike. This blend of history, culture, and tradition makes Higienópolis a special place for anyone wishing to learn more about São Paulo's Jewish heritage.
The São Paulo Holocaust Memorial is a space for memory and reflection dedicated to preserving the history and lessons of the Holocaust. Inaugurated in November 2017, it's located on the top floor of the Jewish Immigration Memorial, in the old Bom Retiro synagogue, one of the most traditional neighborhoods of São Paulo's Jewish community. The memorial features an interactive and audiovisual collection that includes photographs, videos, historical objects, and artistic installations. These elements sensitively and educationally narrate the horrors experienced by millions of Jews during World War II, promoting awareness about the dangers of antisemitism and intolerance. Admission is free, by prior appointment, and offers an impactful experience that invites empathy, respect, and the appreciation of human rights.
The Jewish Museum of São Paulo (MUJ) The Jewish Museum of São Paulo (MUJ) is an institution dedicated to preserving and disseminating Jewish history, culture, and traditions in Brazil, promoting dialogue within the contemporary Brazilian context. The museum occupies the historic Beth-El Synagogue building, constructed between 1927 and 1932 in Byzantine style. Its seven sides symbolize the seven days of Creation and the seven branches of the menorah. MUJ's collection comprises approximately 2,000 items, including objects, documents, photographs, and oral accounts that narrate the trajectory of the Jewish community in Brazil, from the arrival of the first immigrants to the present day. The museum also offers interactive and educational exhibitions covering themes such as Jewish immigration, the Holocaust, and the contributions of Jews to Brazilian society. Additionally, it features a specialized library, gift shop, cafe, and spaces for events and cultural activities.
Choose to be picked up from a list of locations
Please arrive at the pick up point 10 minutes before departure time.
Transfer Details PICKUP INFORMATION: Pickup is available from any location within São Paulo city limits, as specified during booking. Since this is a private tour, you'll choose the most convenient pickup point. We DO NOT offer pickup from the state of São Paulo's countryside (interior) or coastal region. DROP-OFF INSTRUCTIONS: Drop-off is available at any location within São Paulo city limits, as specified during booking. You'll choose the most convenient drop-off point. We DO NOT offer drop-off in the state of São Paulo's countryside (interior) or coastal region. HOTEL PICKUP INSTRUCTIONS: As soon as your tour guide arrives at your hotel, they'll ask the reception to call your room if you're not in the lobby. Hotel pickup offered You can select your hotel from the list of options shown at checkout. Airport pickup offered You can select your airport from the list of options shown at checkout. Guarulhos Intl Airport, Sao Paulo, State of Sao Paulo, Brazil Congonhas Airport, Sao Paulo, State of Sao Paulo, Brazil End: This activity concludes at your designated drop-off location.